Etisalat Afghanistan is committed to the development of cricket sport at the grass root levels since the inception of the Afghanistan Cricket Board in 2009. EA is the official sponsor of Afghanistan Cricket Board (ACB) and the National Cricket Team.
Cricket in Afghanistan is considered as one of the most popular sports in lieu of recent brilliant performances of the National Cricket Team on the world stage. The ascent of Afghanistan National Cricket team and rising popularity of the game in the country is considered arguably one of the most scintillating stories in the history of sports. In spite of limited resources and young history of cricket in the country compared to some of the biggest names internationally; Afghanistan National Cricket team has been ranked among the top ten cricket playing nations across the globe. The National Cricket Team is the reigning champions of ICC Inter Continental Trophy and has also gained the ICC One Day International Status (ODI) till 2013. (See Picture Gallery)
Etisalat Afghanistan is also the official sponsor of the "National Volleyball Federation". EA believes that empowering the youth with sports is a platform to express their individuality in the country in a current state of flux; this is also a detractor from engaging in anti-social activities. (See Picture Gallery)
Etisalat Afghanistan is also the official sponsor of the National Game of “Buzkashi”. The tournament is organized on the auspicious occasion of “Nauwroze”- New Year Celebrations - every year in the city of Mazar. People of Afghanistan are proud of their national heritage and creates an emotional connect with Etisalat brand.(See Picture Gallery)